Alex Lai Entrepreneur • Product Designer • Full-Stack Developer
Building user-first digital products that drive value and scale
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About Me
Plandid
Curated marketplace for wedding photographers/videographers, custom-built from ground up with content-led UX and simplified search/discovery for high-intent users.
Technologies: Flutter, Next.js, Supabase.
Co-founder & CTO at Plandid • Melbourne, Australia • MVP Development, UX Design, Front-End Development
I’m Alex Lai, a builder who turns product ideas into functional, customer-ready platforms by leveraging skills across design, development, and startup operations.
I bring a pragmatic, execution-first approach to everything I do—from initial wireframes to launch and iteration.
Work Experience
Co-founder
Refera Trade
Front-End & Marketing Lead for trade referral platform.
Highlights:
- Led UI/UX design and front-end development
- Implemented marketing strategy for trade businesses
- Created responsive web application with Next.js
Technical Lead
Wired
Technical leadership for digital initiatives.
Instructor
STEM Education Roles
Teaching programming and STEM concepts to students.
Software Lead
FIRST Robotics Competition
Led software development for competitive robotics team.
Featured Projects
A selection of projects showcasing my skills in design, development, and problem-solving.
Plandid
Curated marketplace for wedding photographers and videographers with content-led UX for wedding planning novices.
Tech Stack
Refera Trade
A platform connecting trade professionals with customers seeking quality referrals for construction and home improvement projects.
Tech Stack
FIRST Robotics
Robot control systems with computer vision for autonomous navigation, designed for competitive robotics challenges.
Tech Stack
Beyond Tech
When I'm not building digital products, you'll find me on the badminton court.
Victorian State Team (2021-2024)
Proud member of the Victorian State Badminton Team, representing at national tournaments and championships.
- Competing in singles and doubles categories
- Training with elite coaches and athletes
- Developing mental toughness and strategic thinking
Monash University Representation (2024)
Representing Monash University at the Australian University Games, competing against top university players from around the country. Balancing academic excellence with sporting achievements has been a rewarding challenge that has taught me valuable lessons in time management, teamwork, and leadership.
Certifications & Education
Monash University
2024-Present
Currently studying Bachelor of Information Technology, focusing on software development, user experience design, and emerging technologies.
Google Machine Learning TensorFlow Certification
2020-2023
Advanced certification in TensorFlow, covering deep learning fundamentals, model deployment, and practical ML applications for production environments.
Monash Generator Programs
2024
Participated in Monash University's startup accelerator program, receiving mentorship and resources to develop entrepreneurial skills and business acumen while building real-world products.
Content Creation
2022-2023
Produced educational tech content on YouTube, sharing insights on web development, design principles, and startup journey experiences. Created tutorials and behind-the-scenes looks at project development.
Let's Connect
Have a project in mind or want to chat about design, development, or startups? I'd love to hear from you.
Get in Touch
Connect With Me
Let's build something meaningful together. Reach out through any of these channels or send me a message directly.
Let's build something meaningful together
I'm always open to discussing new projects, creative ideas, or opportunities to be part of your vision.